Persona Write up

by Unknown 4:57 PM 0 comments

“A persona is an imaginary representation of a user role” (Cohn, 2004, p. 38)



Website: www.theknot.com

“The Knot (www.theknot.com) is the Internet’s most-trafficked one-stop wedding planning solution. Founded in 1996 to offer a much-needed alternative to the white-gloved, outdated advice of the available etiquette experts, The Knot has quickly become America's leading wedding brand reaching out to millions of engaged couples each year through our award-winning website, books, magazines, and broadcast offerings.” (theknot.com)



Persona:

Name: Robert Sparrowk

Age: 27 years old

Occupation: Software Engineer

Robert is a 27 year old software engineer that works for the United States Navy, specially developing education software for the Marines, Air force, Navy, and Coast Guard. Robert graduated from the Palm Beach Atlantic University with a degree in Computer Science, before Robert started college he was in the Army for 5 years. Robert is proficient in the English language and understands some of the Arabic language. Robert enjoys creating web programs/websites, as well as games, he also likes to watch/participate in sports. Robert is getting married in May and does a lot of research, he likes to compare prices of weddings, cake designers, DJs, photographers and any other needs of a wedding.



Task:

Find wedding venues cake designers, DJs, photographers and any other needs of a wedding in South Florida or Central Florida.
Enter desired location by zip code and compares prices from requested results.
Create RSVP for wedding guests.
Use theknot.com to create an rsvp that will allow guests to say whether or not they will be attending the wedding.
Sign up for newsletter.
Stay up to date on the latest wedding trends and best prices by signing up for the newsletter.
Create gift registry.
Create gift registry that will allow wedding guest to purchase the bride and grooms requested gift.
Search for the best honeymoons.
Research the best honeymoons and compare prices.
Reference:

Cohn, M. (2004). User stories applied: For agile software development. Boston: Addison-Wesley.

TheKnot. (n.d.). Retrieved January 31, 2015, from http://www.theknot.com/